World of techies, Making money online, Adsense shortcuts, Mobile/computer tweaks, Hack and Crack tutorials...

Showing posts with label seo. Show all posts
Showing posts with label seo. Show all posts

Tuesday, 18 November 2014

A common worry for site owners is that of duplicate content. This worry can develop over time as your site gets bigger you might begin to forget how many pages are on your site and which elements are
duplicated. Moreover, this worry seems to stem from the fact that SEO’s are unsure as to what exactly is duplicate content. Duplicate content is a big issue which affects both SEO and content marketing. Unique content for SEO Search engines want to filter out duplicative content – this means they don’t want to show things that are the same. Search engines don’t want to show a set of results where all the rankings show the same article which contains the same content, photos etc. Search engines like Google know that users won’t like having a whole list of sites with the same content, which completely makes sense. However, it does leave us asking, how unique should I be with my content? Unique content for content marketing Firstly let’s explain the term unique content; this refers to the unique material on a page. When you break it down and exclude the likes of footers, ads and sidebars etc., this leaves a low percentage of page space which contains text. If you’re worried about having pages with light content, don’t worry about it too much as this is a common occurrence with many sites. What really matters is the unique value of the content which fills this space. Duplication applies to internal and external sources Internal – engines will try to ignore this if it’s occurring in small and subtle amounts happening here and there. There’s a reason for this, such as search engines accommodating for different versions of your pages such as mobile and print etc. External – you can include text from other sources but don’t overstep the mark here. By all means take a paragraph from Wikipedia or cite a blogger including some of their phrases or even use a YouTube video to supplement your content. It’s not duplicative as long as you’re adding unique value to this. This means you need to add your own insights into the piece, whether it be unique photo content or unique insider tips and comments. If you’re not adding value then it’s not unique enough for the search engines and why would it be if all you’ve done is a copy and paste. One more thing, a lot of SEO’s discuss a magical % of unique content that your pages should have. I’m sure I’ve even seen tools which assess your pages and give you a value of their uniqueness compared to this mythical perfect score. Well, it truly is a myth there’s no perfect percentage score that your pages should have. For Google this doesn’t exist so why should it exist for SEO’s? The algorithms are far more sophisticated than a specific percentage for unique content. Many different aspects are checked and scrutinised to deliver the best possible search results such as backlinks, comments, and social signals even domain authority can also play a role here. Finally, please remember that due to the Panda update duplicative content in one area of your site can harm your whole site. If you’re nervous about this you can robots.txt this content so robots don’t crawl it and you can make use of the rel canonical tag.
A common worry for site owners is that of duplicate content. This worry can develop over time as your site gets bigger you might begin to forget how many pages are on your site and which elements are duplicated. Moreover, this worry seems to stem from the fact that SEO’s are unsure as to what exactly is duplicate content.
Duplicate content is a big issue which affects both SEO and content marketing. Unique content for SEO Search engines want to filter out duplicative content – this means they don’t want to show things that are the same. Search engines don’t want to show a set of results where all the rankings show the same article which contains the same content, photos etc. Search engines like Google know that users won’t like having a whole list of sites with the same content, which completely makes sense. However, it does leave us asking, how unique should I be with my content? Unique content for content marketing Firstly let’s explain the term unique content; this refers to the unique material on a page. When you break it down and exclude the likes of footers, ads and sidebars etc., this leaves a low percentage of page space which contains text. If you’re worried about having pages with light content, don’t worry about it too much as this is a common occurrence with many sites. What really matters is the unique value of the content which fills this space. Duplication applies to internal and external sources Internal – engines will try to ignore this if it’s occurring in small and subtle amounts happening here and there. There’s a reason for this, such as search engines accommodating for different versions of your pages such as mobile and print etc. External – you can include text from other sources but don’t overstep the mark here. By all means take a paragraph from Wikipedia or cite a blogger including some of their phrases or even use a YouTube video to supplement your content. It’s not duplicative as long as you’re adding unique value to this. This means you need to add your own insights into the piece, whether it be unique photo content or unique insider tips and comments. If you’re not adding value then it’s not unique enough for the search engines and why would it be if all you’ve done is a copy and paste. One more thing, a lot of SEO’s discuss a magical % of unique content that your pages should have. I’m sure I’ve even seen tools which assess your pages and give you a value of their uniqueness compared to this mythical perfect score. Well, it truly is a myth there’s no perfect percentage score that your pages should have. For Google this doesn’t exist so why should it exist for SEO’s? The algorithms are far more sophisticated than a specific percentage for unique content. Many different aspects are checked and scrutinised to deliver the best possible search results such as backlinks, comments, and social signals even domain authority can also play a role here. Finally, please remember that due to the Panda update duplicative content in one area of your site can harm your whole site. If you’re nervous about this you can robots.txt this content so robots don’t crawl it and you can make use of the rel canonical tag.

Saturday, 15 November 2014

On 08:25 by 9aija360 in , , , , , , , ,    No comments
Search Engine Optimization companies are making a fortune by doing the menial work that is overlooked by many designers. It is ridiculously easy to do most of the work done by most SEO companies, all you have to do is create good habits.
There are 9 main points you should focus on:
• Keywords
• URL Text

• Description, Meta tags
• Title tags
• Image Names
• ALT tags
• Heading tags
• Content
• Hyperlinks
The focus of these 8 steps is to load your pages with as many "keywords" as possible. Keywords
Keywords are the most important aspect of good SEO, this is where you tell the Search Engines what
your site is about. Search Engines use an algorithm to determine the "Keyword Density" of your site, this
formula is: Total Words ÷ Keywords= Keyword Density
Use this formula on your competitors web site and see how they score, then aim to beat that score.
Choose keywords that best relate to the information, products or services that you are offering. For instance, if I am designing a site about "Web
Design", I want my site to include the words "Web Design" as many times as possible.
However, most people don't just search for just one word, they type phrases, so you should consider
the phrases that best suit your sites target market.
For example, if I am creating a site about "Web Design" in New Orleans, I would include "New Orleans web design" in my keywords. Another way
around this is to not separate my keywords with commas, just use spaces, and the Search Engines
will make the phrases for you. The most important thing to remember is that the content of each page
is different, so only use keywords pertaining to that page.
URL Text
When you name a new page you have the option to call it anything you could possibly think of, why not
se a keyword? After all, the URL address is the first things a search engine comes across when
indexing your pages. You have to remember content doesn't come easy to everyone, so you gotta slip in
your keywords when the process gives you an easy one.
Description Meta tags
These tags are dwindling in importance since Search Engines are now looking at content, but every little bit counts.
Optimize your meta tags to match your content, products, and services, and the Search Engines
that still look at meta data will reward your efforts.
Title Tags
Title tags are the tags that tell the Search Engine the title, or formal description of the document or
page. This is the word or phrase that is seen at the top of the browser window. The most important rule
about title tags is, don't put anything in the title tags but keywords. Once again this is an easy time to
slip in your keywords, so don't miss out.
Image Names
As I said before, content doesn't come easy to everyone, so slip in your keywords whenever possible, this applies to image names. If you are
saving a picture of a guy working on a computer for your web design web site, don't call it "some_dude.jpg", call it "web_site_design.jpg". The Search
engine will look at the code for the site and see the image pertains to the content of the site and this will be another relevant element on that particular page. You have to take the easy ones when you are given a chance.
ALT tags
Alt tags are keywords that you can attach to images, giving more weight to the image since Search Engines can't analyze the content of the
image itself. Here is a chance to slip in more keywords without writing great content, use it.
Heading tags
Heading tags are associated with the bold font that leads into a section of text. Like this:
Web Design
Web Design Inc. offers custom web site designs...
Your heading tags should only be keywords, and should be presented in the order that your Meta tags follow.
H1= first meta tag, H2= second meta tag...
Try to utilize all 6 heading tags on each page to ensure maximum page optimization.
Content
As every expert will tell you, "Content is King." Each web page should have at least 350 words on it, and
the more the better, but keep in mind the formula for keyword density. You don't want to fill a page with 1500 words of jibba-jabba and only 5 keywords in it. Some people get hung-up on how browsers
display text, and use images with text in them because they want a cool font, but browsers can't
read the text embedded in images, so this content ads no weight to the page in a Search Engines eyes.
Linkbaiting is the new trend among high ranking sites. Linkbaiting means writing quality content, or
w articles that other web sites can display on their pages as long as they give credit, and a link to your
site.
You don't have to be a vi or emac expert to write good web content, just be thoughtful of how you word things and incorporate your keywords.
Hyperlinks
Hyperlinks are text links to other pages on your site. The rules of SEO and hyperlinks are easy:
• Use hyperlinks so the Search Engine will have a text link to follow to the next page
• Don't use one word links, use long link phrases, preferably keyword phrases
• Use bullets, or some sort of small image that you can attach an ALT tag to, this will ad more importance to the link, and throw in a couple of free keywords for you.
Keep these 9 aspects in mid when designing a site, and you are sure to have a leg up on the competition..
On 02:43 by 9aija360 in , , , , , , , ,    No comments
As a a blogger, You wish to have have your own .com website..
LET'S GET STARTED
To build a websites you need a domain name, hosting(where your websites will be store) and software to build your websites in less than an hour...



1. The first thing your site will need is a name. That's easier said than done
these days. All the best words in the dictionary have either already been
bought and built by developers or they've been bought and offered by
speculators.

But that doesn't mean you can't create a good name and buy it for a song.
Putting two words together with a hyphen can work (like http://www.adsense-tools.com) and there are plenty of good names available if you're prepared to move outside the world of .coms into .net and .biz etc.

Your first stop should be http://www.NetworkSolutions.com. This is a nuts and bolts service that lets you hunt and buy names, order hosting plans and even submit your site to the search engines. When you're looking for a name, you can just toss in ten options and the site will tell you which (if any) are available. Find a good one, and you can either buy it there or pick it up at http://www.godaddy.com (they can be a bit cheaper). All in, buying a name
from one of these service won't cost you more than about $9 a year.

If you can't find a name you like and that hasn't already been grabbed, you
can take a look at sites like moderndomains.com and bestnames.net. These
are companies that buy domain names and sell them for a profit. There's a good chance you'll find some good names here but they can cost you anything from $50 to $50,000. Before you part with a penny, think about the advantage that a good name can bring and ask yourself if you can't get the extra traffic a cheaper way. Often, you can.
2. Your site is going to be stored on a hosting company's server. (You didn't want thousands of people dialing into your computer every hour, did you?)
Again, there are lots of different options available depending on how much you want to pay and what you need.
In general, you'll want to make sure that you have about 50 megabytes of
space (that's enough for 100 pages!), full statistics reporting and most
importantly, 24 hour service. If your site goes down, you'll be losing money
every hour it's offline. If there's a problem with the server, you want to make
sure it's fixed right away.

You get what you pay for with Web hosting from "free" services that will cost
you more than you save to $200 a month for dedicated servers. Twenty
bucks a month is a reasonable price to pay and GoDaddy.com and
NetworkSolutions.com both offer good programs.

3. Designing The Site

It used to be said that absolutely anyone could create a website. That was true: absolutely anyone who knew HTML. Today, you don't even need to know that. Programs like Microsoft's FrontPage or NVU (which is free; you can download it at www.nvu.com) let you create sites without you needing to know your tags from your tables. If you can use Word, you can create a website.

You can either have fun playing with the programs and designing the site
yourself or you can hire a professional designer to do it for you.

Freelance sites like www.elance.com and www.guru.com are good places to advertise. You can invite designers to give you quotes and pick the best
based on price and talent. Be sure to check feedback and portfolios though; a low bid is often low for a good reason.

Thursday, 13 November 2014

This article is about a free website which has a
great text analysis tool, that is very useful for
anyone in the internet marketing game or who

optimizes their website for search engine rankings.
The sites address is www.textalyser.net this tool
really does the job when it comes to analyzing
either all the text on a website or just a certain
portion of your choice. Giving you all sorts of great
information about the keywords used in the site.
When you first enter the site you can either paste in
a certain portion of text into the designated area, or
you just type in the URL of the whole website you
would like to have analyzed. Then you can choose
as to what analysis options you would like to
perform. Such as the minimum characters per
word, whether you would like it to ignore numbers,
and a few more. After you chose your options then
you simply click analyze the text, thus returning you
a complete very detailed analysis.
At the very top of your analysis it shows some
basic text information like the total word count,
number of different words used, sentence count, a
readability index ranging from easy to hard. That
little function comes in handy, because you
definitely want the text of your page to be easy for
the viewer to read.
The next and perhaps most important feature,
shows you the occurrences and frequency at which
the top keywords for your page show up. It ranks
them from the number one word to whichever
number you would like it to stop at. That is set at
the options you chose before you analyzed the text.
This particular feature is very nice to SEO's, seeing
as that it lists the top words on a site and the
density/frequency of which they appear. So an
example of how this might help would be if you
were targeting to have a certain keyword density
for a particular keyword on your site. Thus enabling
you to figure out whether to add more or less of that
word to meet the density at which is required for
the search engines to list you for that keyword.
Not only does this tell you your top ranking
keywords it tell you the top word phrases, ranging
from 2 word to 5 word phrases. It gives the count of
how many times that phrase was used and also
shows the frequency compared to the rest of the
text on the page.
Anyone who is in the internet marketing field
especially marketers who optimize their websites
for search engine traffic can make great use of this
free tool. I personally find great use in this tool for
the process of my keyword research, which is
essential for any search engine optimization
campaign.