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Showing posts with label hints. Show all posts
Showing posts with label hints. Show all posts

Tuesday, 18 November 2014

A common worry for site owners is that of duplicate content. This worry can develop over time as your site gets bigger you might begin to forget how many pages are on your site and which elements are
duplicated. Moreover, this worry seems to stem from the fact that SEO’s are unsure as to what exactly is duplicate content. Duplicate content is a big issue which affects both SEO and content marketing. Unique content for SEO Search engines want to filter out duplicative content – this means they don’t want to show things that are the same. Search engines don’t want to show a set of results where all the rankings show the same article which contains the same content, photos etc. Search engines like Google know that users won’t like having a whole list of sites with the same content, which completely makes sense. However, it does leave us asking, how unique should I be with my content? Unique content for content marketing Firstly let’s explain the term unique content; this refers to the unique material on a page. When you break it down and exclude the likes of footers, ads and sidebars etc., this leaves a low percentage of page space which contains text. If you’re worried about having pages with light content, don’t worry about it too much as this is a common occurrence with many sites. What really matters is the unique value of the content which fills this space. Duplication applies to internal and external sources Internal – engines will try to ignore this if it’s occurring in small and subtle amounts happening here and there. There’s a reason for this, such as search engines accommodating for different versions of your pages such as mobile and print etc. External – you can include text from other sources but don’t overstep the mark here. By all means take a paragraph from Wikipedia or cite a blogger including some of their phrases or even use a YouTube video to supplement your content. It’s not duplicative as long as you’re adding unique value to this. This means you need to add your own insights into the piece, whether it be unique photo content or unique insider tips and comments. If you’re not adding value then it’s not unique enough for the search engines and why would it be if all you’ve done is a copy and paste. One more thing, a lot of SEO’s discuss a magical % of unique content that your pages should have. I’m sure I’ve even seen tools which assess your pages and give you a value of their uniqueness compared to this mythical perfect score. Well, it truly is a myth there’s no perfect percentage score that your pages should have. For Google this doesn’t exist so why should it exist for SEO’s? The algorithms are far more sophisticated than a specific percentage for unique content. Many different aspects are checked and scrutinised to deliver the best possible search results such as backlinks, comments, and social signals even domain authority can also play a role here. Finally, please remember that due to the Panda update duplicative content in one area of your site can harm your whole site. If you’re nervous about this you can robots.txt this content so robots don’t crawl it and you can make use of the rel canonical tag.
A common worry for site owners is that of duplicate content. This worry can develop over time as your site gets bigger you might begin to forget how many pages are on your site and which elements are duplicated. Moreover, this worry seems to stem from the fact that SEO’s are unsure as to what exactly is duplicate content.
Duplicate content is a big issue which affects both SEO and content marketing. Unique content for SEO Search engines want to filter out duplicative content – this means they don’t want to show things that are the same. Search engines don’t want to show a set of results where all the rankings show the same article which contains the same content, photos etc. Search engines like Google know that users won’t like having a whole list of sites with the same content, which completely makes sense. However, it does leave us asking, how unique should I be with my content? Unique content for content marketing Firstly let’s explain the term unique content; this refers to the unique material on a page. When you break it down and exclude the likes of footers, ads and sidebars etc., this leaves a low percentage of page space which contains text. If you’re worried about having pages with light content, don’t worry about it too much as this is a common occurrence with many sites. What really matters is the unique value of the content which fills this space. Duplication applies to internal and external sources Internal – engines will try to ignore this if it’s occurring in small and subtle amounts happening here and there. There’s a reason for this, such as search engines accommodating for different versions of your pages such as mobile and print etc. External – you can include text from other sources but don’t overstep the mark here. By all means take a paragraph from Wikipedia or cite a blogger including some of their phrases or even use a YouTube video to supplement your content. It’s not duplicative as long as you’re adding unique value to this. This means you need to add your own insights into the piece, whether it be unique photo content or unique insider tips and comments. If you’re not adding value then it’s not unique enough for the search engines and why would it be if all you’ve done is a copy and paste. One more thing, a lot of SEO’s discuss a magical % of unique content that your pages should have. I’m sure I’ve even seen tools which assess your pages and give you a value of their uniqueness compared to this mythical perfect score. Well, it truly is a myth there’s no perfect percentage score that your pages should have. For Google this doesn’t exist so why should it exist for SEO’s? The algorithms are far more sophisticated than a specific percentage for unique content. Many different aspects are checked and scrutinised to deliver the best possible search results such as backlinks, comments, and social signals even domain authority can also play a role here. Finally, please remember that due to the Panda update duplicative content in one area of your site can harm your whole site. If you’re nervous about this you can robots.txt this content so robots don’t crawl it and you can make use of the rel canonical tag.

Thursday, 13 November 2014

If you're an online marketer and own a website, you know what free traffic means. You also know there's really no such thing as free. There are free
traffic exchanges that allow you to get free traffic to your website or promotion, but you must spend your
time surfing through other websites to earn credits.

Free traffic exchanges are a great way to get lots of visitors to your site however, so spending an hour a
day surfing, is not a lot to ask if you're making sales from your efforts.
Free traffic exchanges are a great marketing tool for a many reasons. The best reason is that you get
lots of people looking, and hopefully clicking on your website or promotional pages. But there are hidden benefits to free traffic exchanges you may not have
even considered.
Search engines love free traffic exchanges because of all the incoming and outgoing links they generate.
Plus the rapidly changing content is another reason the search engines love traffic exchanges.
Exchanges that have more content also generate a higher page rank, and therefore more traffic, and increased memberships. The key is to find exchanges that are very active and have lots of members. The more members they have, the more
potential customers you get looking at your offer and your chances for sales conversions are that much better. But bigger isn't always better.
Some free traffic exchanges may convert sales like crazy for one person, and be a complete waste of
time for another. If everyone were promoting the same website or affiliate program is the same
traffic exchange for example, then chances are you would not make many sales. Even if you were
promoting the #1 thing on the internet, if everyone promoted the same program, your chances are
much lower that someone will purchase through your website or link to make you any money. Also,
when people see the same ad over and over again, they get desensitized to it. Don't fall into this trap.
It's one thing to try and sell a very popular product/service/ebook etc, but it's another thing when a
million other people are trying to do it too.
Competition is a good thing, because it validates your market, but too much competition is tough and
it's time to move on to something else.
We all know clicking on ads in a free traffic exchange can be very boring, monotonous and can take a lot of time. That's why you need to make the best of your opportunity or you will just be wasting a lot of your time and effort on something that just
isn't working. If you have your own niche website, then you already differentiated yourself from the
pack. If you are an affiliate marketer, then you need to find products/services that everyone else isn't
promoting, especially within that particular traffic exchange.
One way to use free traffic exchanges to your advantage is to join a few at first, and see if your
sales pick up. If your sales aren't doing well, then test out a few more. When you do find a few traffic exchanges that appear to be generating sales for you, then narrow those down until you find the one,
or two that are working. Now concentrate your efforts on those because they're the ones you want.
At least for now anyway. Things may change, so keep an eye on your campaigns and if sales seem
to be falling off, then it might be time to change your offer or find another traffic exchange that could pick
your profits up again.
As I mentioned, your individual promotion is everything. If you're trying to promote something
everyone else is, I don't care what traffic exchange service you're using, your sales conversions are
going to be very low, or nothing at all. You cannot always blame the exchange. Sometimes you have
to look at yourself and think if you're doing all you can to make sales.
If you're going to use multiple free traffic exchanges, and I recommend that you do, you should get yourself a multi-tab web browser. Many
of these browsers are free and run on PCs and MACs. The tabs feature allows you to have one web browser open with multiple tabs each going to a separate website. You could easily put 5 or 6 of your free exchange sites in these tabs, and earn credits for all of them at the same time. So instead
of surfing for 1/2 an hour or an hour earning 200 hits for one exchange, you could earn 200 hits for 5
exchanges in the same amount of time. This is a huge time saver and multiplies your earned hits by
5X or 6X.
Getting free traffic to your website is a lot of work. If you don't have the money to spend on full blown
PPC (pay-per-click) campaigns like Google AdWords, free traffic exchanges are a great way to
get the traffic you need at a very good price. Free!
This article is about a free website which has a
great text analysis tool, that is very useful for
anyone in the internet marketing game or who

optimizes their website for search engine rankings.
The sites address is www.textalyser.net this tool
really does the job when it comes to analyzing
either all the text on a website or just a certain
portion of your choice. Giving you all sorts of great
information about the keywords used in the site.
When you first enter the site you can either paste in
a certain portion of text into the designated area, or
you just type in the URL of the whole website you
would like to have analyzed. Then you can choose
as to what analysis options you would like to
perform. Such as the minimum characters per
word, whether you would like it to ignore numbers,
and a few more. After you chose your options then
you simply click analyze the text, thus returning you
a complete very detailed analysis.
At the very top of your analysis it shows some
basic text information like the total word count,
number of different words used, sentence count, a
readability index ranging from easy to hard. That
little function comes in handy, because you
definitely want the text of your page to be easy for
the viewer to read.
The next and perhaps most important feature,
shows you the occurrences and frequency at which
the top keywords for your page show up. It ranks
them from the number one word to whichever
number you would like it to stop at. That is set at
the options you chose before you analyzed the text.
This particular feature is very nice to SEO's, seeing
as that it lists the top words on a site and the
density/frequency of which they appear. So an
example of how this might help would be if you
were targeting to have a certain keyword density
for a particular keyword on your site. Thus enabling
you to figure out whether to add more or less of that
word to meet the density at which is required for
the search engines to list you for that keyword.
Not only does this tell you your top ranking
keywords it tell you the top word phrases, ranging
from 2 word to 5 word phrases. It gives the count of
how many times that phrase was used and also
shows the frequency compared to the rest of the
text on the page.
Anyone who is in the internet marketing field
especially marketers who optimize their websites
for search engine traffic can make great use of this
free tool. I personally find great use in this tool for
the process of my keyword research, which is
essential for any search engine optimization
campaign.
Affiliate internet marketing tip - affiliate programs have become more popular nowadays, especially for sales people who want to make money easily and quickly. Below you can to find 6 tips to choose good affiliate programs.

 Affiliate programs have become more popular nowadays, especially for sales people who want to make money easily and quickly. However, before you choose any affiliate program, make sure that you have answered all questions relating to a good affiliate program. Here are some questions you may ask:
1. Does the affiliate program offer high commission rates for products?
I know it is a tough question to answer. How much is high? Normally, commissions of 25%-30% of the product price are expected of a good affiliate program.
2. How much traffic does the vendor get to his site?
Before signing up to any affiliate program, remember to do some research on the vendor’s site, especially the site’s traffic. Alexa.com may be helpful in doing this research. If the site is ranked in the top 100,000 the merchant gets good daily traffic to his site. If the site is ranked below 500,000 it is not worth bothering. You should find another one. So remember to do the research before you want to invest anything.
3. Does the merchant use any tracking system?
All good affiliate programs provide excellent tracking systems. This system allows you to track visitors by using cookies, so that you can get accredited with sales that originate from your site. Check out how long the cookies last. The longer they last, the better chances are of getting paid.
4. Is the payment safe?
Be sure that you can get commission payment easily and safely, otherwise you’ll waste a lot of time and effort. A perfect affiliate program has a secure payment system so that you can check your balance any time or be informed shortly when you receive any credit. Moreover, you should ask about the payment time because different affiliate programs have various payment times. Some pay monthly, some quarterly. It is also vital to know the minimum balance you need to earn in order to get paid.
5. Does the affiliate program have any tool to help affiliates sell more?
A standard database with all kind of reports from sales to payment and other tools like ads, banners.. are very vital for affiliate management. Make sure that you can control all the sales, keep track of them and make good decisions. Moreover, the support system must be really good to help you solve some urgent situations you may encounter.
6. Does the affiliate program offer affiliate referral program or two tier affiliate program?
It means that you can get additional commission if you can recruit more affiliates into the affiliate program. The more they sell, the more referral commission you may get. Therefore, recruit as many affiliates for you as possible.
Affiliate internet marketing tip-the best advice for you is to do your own research, using these 6 tips to choose good affiliate programs.